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Products with purpose


As a midwife, my heart and mind revolve around women and their babies. It is my greatest mission to empower pregnant and new families to feel confident and informed with all choices and decisions around pregnancy, birth and parenthood. Having a baby is joyous. It’s also overwhelming. The NEW Parenthood Preparation Packs have been designed to inspire couples to talk about all things pre and postpartum and represent the most commonly asked questions I receive as a midwife. Yes, becoming a parent is exhilarating and joyous. But it also takes a huge toll on us physically, mentally and emotionally. A lot of couples end up feeling overwhelmed and confused by all the well-meaning advice and conflicting information out there. As a result, they start to doubt themselves and ignore their parental instincts. 

Expecting and new parents need reliable, evidence-based information so they can make informed decisions. They also need holistic advice that helps them nurture their baby and their relationship while highlighting the importance of postpartum healing and self-care. I hope these cards provide you with this and morw.

All my love, Aliza xx

I am always asked about products that I love, use and would recommend for yourself and your baby. So I have compiled a list of my favourite products, a link to each and some have even been kind enough to provide me with discount codes for you to use. Check them out here!